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Middle market trend watch: Retail and digital transformation

INSIGHT ARTICLE  | 

How are middle market retailers prioritizing digital strategy and investments? According to an RSM survey, the near-term focus for many organizations is on customer-facing technologies. Here are some top findings:


KEY TAKEAWAY

For optimal investment return and outcomes, middle market retailers should ensure that they have a well-thought-out, comprehensive and documented digital road map that they can execute on, rather than taking a project-by-project approach to their digital transformation.


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